DETROIT METAL SHAPING

Press & Partners

Recognized by the automotive industry. Backed by the best.

FEATURED PRESS

  • Hot Rod Magazine

    “Want to combine utility and a blend of modern and traditional looks? This ‘33 Ford Roadster pickup combines all these seemingly disparate elements in a single vehicle.”

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  • Hemmings

    “Danny Shaffer’s one-off vision of a 1933 Ford roadster pickup was a contender for the Ridler Award and with good reason. The details on the truck, constructed by Detroit Metal Shaping, were stuffing.”

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  • MSN

    “At this year’s Detroit Autorama, two of the vehicles vying for the coveted Ridler Award. The first was Danny Shaffer’s 1933 Ford roadster pickup, which was built locally by Detroit Metal Shaping…”

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  • The Auto Builder

    “Joseph McKeen’s ‘33 Ford pickup roadster immediately grabs your attention with its clean, flawless metallic raspberry paint…it’s a stunning blend of modern and traditional elements, with a touch of hot rod attitude.”

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  • Hagerty

    “Even before the judges put out its Great Eight banner, my eye was drawn to the flawless metallic raspberry paint on Joseph McKeen’s ‘33 Ford pickup roadster. If I had to pick one word to describe it, that would be clean, or maybe elegant.”

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Autorama Ridler Award: Top Eight Recognition

“The Detroit AutoRama ‘Great 8’ Finalists Are Announced – Who’s Your Pick for the Ridler Award?”
-Sick The Magazine

“72nd Meguiar’s Autorama: America’s Greatest Hot Rod Show”
-The International Show Car Association

“Gallery of Good Times at the 2025 Detroit Autorama – Proving Why it is Known as the Motor City”
-Fuel Curve

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Industry Partners

We collaborate with the best in the business to bring expert craftsmanship to every build.

  • Danny Shaffer

    An auto enthusiast known for commissioning and owning award-winning custom vehicles. His trust in Detroit Metal Shaping for the 1933 Ford roadster pickup project was key.

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  • Mark Trostle

    A modern design legend, Mark is known for blending bold, timeless styling with modern muscle. He was instrumental in shaping the clean, iconic design and attitude of the ‘33 Ford roadster pickup.

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  • Root Brothers Designs

    Masters of details and elevating every part and design they work on. They bring precision CAD work rendering skills that are second to none. Whatever you see on the ‘33 Ford, chances are they had something to do with it.

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  • Precision Hot Rods (Danny Tesar)

    Builders of high-quality, performance-driving custom chassis. Danny Tesar created a beautiful boxed chassis for the ‘33 Ford pickup roadster, making it the solid foundation the car deserved.

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  • Roush Performance

    A leader in high-performance engines and parts, known for power and reliability. For the ‘33 Ford, they built the FE big-block engine with fuel injection, delivering serious performance to match the build’s aesthetics.

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  • Custom Chrome Plating (Jon Wright)

    The go-to for flawless, show-quality chrome. Their expert plating work can be seen in the pops of chrome throughout the roadster pickup, enhancing its visual appeal and durability.

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  • Paddock’s Paint Works

    Experts in custom automotive paint, delivering exceptional finishes from restorations to show-worthy looks. The stunning raspberry metallic paint on the ‘33? That’s all Paddock’s. Integrity, talent, and deep knowledge make them the best in the business.

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  • Curtis Speed Equipment

    Makers of precision-machined custom wheels, built for hot rods and classic rides. Curtis Speed Equipment machined the ‘33 Ford pickup roadster wheels brilliantly, using a Root Bros design that perfectly blends rally wheel and Indy-style Halibrands.

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  • Bowler Transmissions

    Known for high-performance transmissions built to handle serious power. The 4R70W automatic transmission from Bowler paired incredibly with the Roush engine, making the ‘33’s powertrain seamless.

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  • Spinneybeck Leather

    Specialists in custom automotive leather interiors, delivering comfort and style. Their clean, simple leather work on the ‘33’s interior resonates perfectly with the build’s overall attitude.

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  • Swiss Polishing (Zach Gladfelter)

    Metal polishing experts who know how to give every part, trim, and piece of hardware the perfect, show-ready finish. Their work gave the 1933 Ford its clean, professional look, down to the last detail.

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Detroit Metal Shaping partner?

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